Allan Gray: "Legend" (James Dean) HQ
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Client: Allan Gray
Agency: King James
Production: Velocity Films
Director: Keith Rose
Creative: Alistair King, Karin Barry-McCormack and Paige Nick
In all my years of advertising, I have never seen a treatment that was so detailed, so carefully thought through, and so deeply researched, than the treatment Keith gave us when pitching to handle this commercial. From beginning to end, his commitment to the job bordered on ob<br/><br/>